James Schramko welcomes you to the "Pint of Beer Ad Challenge"...

A FREE 3-Step Training To Help You Write Red Hot Copy In About the Same Time it Takes to Enjoy a Pint of Beer!

John is known as “the most ripped-off writer on the Web” and “the most respected writing teacher alive”. The list of well-known marketers who freely reference John as their primary mentor for writing sales messages is staggering.

YES, TELL ME MORE ABOUT "THE PINT OF BEER AD CHALLENGE!

INSIDE THIS FREE 3-PART “MINI-COURSE”
YOU’LL LEARN HOW TO:

Never run out of ad ideas again… by uncorking your unique “Copy DNA”
“Fill In The Blanks” of a simple (but insanely powerful) phrase… that instantly transforms your initial introduction to any prospect into a profit-generating masterpiece of persuasion!
(Forgotten) Tactical Step Every Close Is Just Begging For… that makes selling anything to anyone easy! There’s no need for high-pressure sales tactics once you know this strategy.

A Note from James Schramko...

Hey there, James Schramko here.

I met John Carlton when he came to Australia on a visit.

Up until then, I thought I knew plenty about copywriting and selling. This is my business, after all.

But John Carlton?

If sales were a martial art, then he's a 7th-degree blackbelt.

Every time I use any of his ideas, my sales take off.

And look, it doesn’t matter if you run a business online, offline, coaching, affiliate, eCommerce, or whatever…

If you want to succeed, you have to know how to sell.

That’s why I’m super pumped that John has allowed me to share his fun and unique "Pint of Beer Ad Challenge" with you.

➡️ In just three lessons, you'll learn more about selling than you would in most paid copywriting courses.

➡️ This is so easy, anyone can do it - even if you’re just starting out and have never sold a thing before.

➡️ But it’s incredibly powerful... It can help you sell more even if you’re already a seasoned professional.

Here’s How It Works

1) First, go and grab yourself a nice cold beverage. It doesn't have to be beer, by the way. A nice tall ice tea or even a hot coffee works fine. (No shots, though. That's cheating.)

2) Then, open up your email and get started on the first lesson. All you have to do is watch a short video, then do the exercise afterward.

There are three lessons in total - and you can do all three in the same amount of time as it takes to enjoy your pint.

3) By the time your glass is empty, you'll have a first draft of what may be the most powerful ad you've ever written.

You're about to learn some extremely effective persuasion strategies that can transform your business.

Plus, it's easy and fun.

You don't want to miss this, so sign up below and get started today.

Regards,

James

SIGN ME UP FOR THE PINT OF BEER AD CHALLENGE

Can the Pint of Beer Ad Challenge Help You Increase Your Sales?

Entrepreneur (Online, Offline, Global or Local)

Whatever it is you’re selling… you need copy. Devastatingly-effective, classic direct response copy, delivered with “wag you up” verve and excitement and irresistible closes (just like the greatest salesmen in the world write it). It’s the one key to success that can never be taken from you. (Plus, you’ll finally know what to look for when you hire a copywriter.

Aspiring Copywriter

Looking to start a fabulous career dripping with wealth and notoriety as a direct response copywriter… or just looking to polish your skills? This interactive coaching has launched mobs of newbie (and veteran-but-struggling) copywriters into lavish new careers and global fame… writing for every major industry out there.

“I have no time”
Business Owner

You don’t have time to work on your website? Fine - so why not just shortcut the process by mastering the few simple skills of quickly creating a killer sales message yourself… so you stop blowing fortunes on design and technology that don’t produce results (cuz your copy sucks)! Learning these easy tactics actually puts massive time BACK into your day, and eliminates mountains of BS, instantly.

SIGN ME UP FOR THE PINT OF BEER AD CHALLENGE!

What Are Others Saying About John Carlton and The Simple Writing System?

Kenneth TurnbullDirect Response Copywriter

Before the SWS, I THOUGHT my copywriting was pretty dang good...

In reality, my copy was lackluster, WAAAY overwritten, and often sloppy.

The SWS quickly changed all of that.

If you're serious about kicking up your copy-chops to the next level... faster than you could imagine was even possible... I think you'd be CRAZY not to jump at the chance to work with John in his Simple Writing System.

Sam ClitheroeDirect Response Copywriting

Before The Simple Writing System, I would mentally panic before ANY and EVERY copy project. Why? Because I didn't know HOW to start or what to actually do. It overwhelmed me... because there were a million different things I could do. I wasted TONS of time and mental energy just trying to "figure it out".

I was always nervous talking to clients because, while I had a general idea of what to do, I didn't TRULY know.

When I heard John say the SWS was his PERSONAL approach to writing copy and the ONLY system you'll ever need for the rest of your life, I was 100% sold.

I committed to using the SWS approach... to selectively IGNORE any other blog post, copywriting course, or "guru" and focus SOLELY on what SWS taught – I'm proud to say this was definitely the best decision I made.

After just 3 weeks of SWS, I started approaching EVERY copy project the same exact way... and it completely eliminated that pre-project resistance that kept me procrastinating.

My clients noticed the quality of my copy JUMP to new levels. I even had a call with one of the BIGGEST names I had ever talked to about potentially working together. The confidence the SWS approach gave me on that call allowed me to land the client. He went on to say out of what seemed like +100 writers he's worked with, I was the best.

After just 6 months of starting my freelance career, I'm now traveling parts of the world while serving a small handful of satisfied clients... and I give all the credit to John Carlton and the SWS.

Alex MandossianMarketingOnline.com

John Carlton is a world-class copywriter, teacher, and trainer.

He doesn't just tell you how to do it. He doesn't just show you how to do it. He involves you so you learn and you burn those ideas into your mind so that you pick up his strategies and techniques... and the way to apply the psychology of world-class copy.

Most copywriters just write about writing copy. John shows you how to get deep... How to bury your mind into the mind of your prospect.

I want to thank John Carlton from the bottom of my heart. I give John my highest endorsement.

Chris Haddad"Mr. Moneyfingers"

"Hi. As I write this I'm richer than I ever thought I'd be, happier than I have any right to be . . . and have somehow become one of those "famous" copywriters who gets talked about on message boards, who's building a information business of my own that should hit 7-figures next year, and who's every letter and sales video gets mercilessly ripped off.

And it’s all John Carlton's fault."

[Disclosure: Chris's business did hit 7-figures. He's been a trusted associate for many years as well as a Simple Writing System instructor.]

Ken GlickmanFormer Vice President of Marketing and Sales, Boardroom, Inc.

"Great copywriters are proven because consumers vote with their money. That's why guys like John Carlton are so expensive, and so valuable. This is seriously important information for your business. There are only a handful of writers in John's league. I read his book as soon as I got my hands on it."

Michael JansPresident, Insurance Profit Systems, Inc.

"I study Carlton's copy like a 14 year-old boy reads Playboy. Completely dazzled, entranced and full of desire. I've read hundreds of books on marketing and copywriting and make my living with it... so I know how to separate the wheat from the chaff in this business. Every time I think I've hit the nail on the head with my copy, I read one of John's letters and realize how much farther I could go. Ouch... it hurts to say that... but it's true."

April MorelockIndiana

"Two months ago I had little hope of making it in this business. Now, after taking John's specific advice, I'm quitting my day job and doing this full time."

Markus KurodaJapan

"Studying John Carlton's writing, and adapting it to Japanese culture, has allowed me to dominate an entire Asian market. It's just unbelievable what you can do when you learn what's in John's amazing bag of tricks."

Joe PolishPiranha Marketing, co-host of iLoveMarketing podcast

"Phenomenal content. Of all the marketing, advertising and copywriting experts I pay attention to, John Carlton is by far the most articulate and passionate and knowledgeable (and funny). I get more value just from your hilarious, ballsy stories alone than from the serious efforts of most other gurus. Man, you've helped my advertising get wicked-good."

[Full Disclosure: Joe has been a trusted colleague for many years.]

John OrbanAlexanderArt.com

I’ve got to say, this SWS stuff is lightning in a bottle! I never even knew this world existed a year ago. I feel like I’m walking with giants! THANK YOU!

Ken CalhounStockTradingSuccess.com

Sold Out The Show

"You inspired me to write a new pitch to my house list, using your tactics... and it generated a near-DOUBLE response rate (over 203 requests in under 24 hours, at $495 a pop). Sold out the show."

Joe PolishPiranha Marketing, co-host of iLoveMarketing podcast

[Full Disclosure: Joe has been a trusted colleague for many years.]

Michael JansPresident, Insurance Profit Systems, Inc.

Holly Lisle

“I was up against the wall, out of time, pressed for money, stressed beyond belief. Launch day was March 12. I went live without testimonials because I ran out of time.

Then the sales started... And got faster, and faster.

Thirty-six hours later, my results were four times better than what I needed to dig out of the hole, and twice what I'd hoped for in my best-case scenario. I'm going to be okay. I could not have done this without your help, John. Thank you!"

Paul Greig Smith

12 sales in 22 hours on a $4000 offer!!

I was inspired by The Simple Writing System lesson on "Turbulence."

I went through it carefully (and poured over John's Power Words Report) before crafting the final call to action.

I made at least a dozen edits. Kept reading it aloud.

I was still nervous. A little unsure. So I sent the email to just part of my list.

12 sales in 22 hours on a $4000 offer!! (The entire trip sold out in a week.)

I couldn't believe it!

As the bookings came in, literally everyone said words to the effect of, "Bloody hell Paul, I wouldn't miss that for the world!"

"Turbulence" really worked!

Thanks, John!

Kamron KaringtonRepeatReturns.com

$25 Per Minute!

"John, I made over $25 per minute using JUST your "power words" list. Increased click-throughs by 107%, and stuffed $10,500 in my pocket while sipping my morning coffee, using your tactics to rewrite some lame headlines for a client."

Ernie SvensonSmallFirmBootcamp.com

"To be honest, even though I have massive respect for John Carlton and everything he does, I was hesitant about signing up because I was afraid I'd be somehow disappointed.

But, after having run the gauntlet I can say... The SWS course was everything I secretly hoped it would be: practical, hands-on, inspiring, challenging, enlightening, thoroughly enjoyable, and definitely profitable.

Thank you SO much for offering this exceptional course, and for making it so convenient to learn copywriting from the best in the biz."

Michael RichesonNewberg, OR

"Brought in more than a dozen high-ticket members ($4,000+ each)."

"I read "Kick-Ass Copywriting Secrets" a few months ago. It was so good I bought the Simple Writing System course. A couple weeks ago I had a chance to put it all together for a client of mine. Using what I learned, I wrote a Facebook ad, a 3,000-word sales letter, and an email sequence.

The ad finished with a 6 percent CTR, the sales letter had a nearly 30 percent completion rate, and the email sequence (so far) has brought in more than a dozen high-ticket members ($4,000+ each). All from a $150 ad spend.

No way I could've pulled that off without John’s book and course. Thanks for all the valuable info!"

John OrbanAlexanderArt.com

I’ve got to say, this SWS stuff is lightning in a bottle! I never even knew this world existed a year ago. I feel like I’m walking with giants! THANK YOU!

Chris PayneTriumphOverChallenges.com, United Kingdom

Profits Through The Roof

"I used Carlton's tactics in my advertising online, and profits went through the roof. That meant we could move into a bigger house, and I've kit it out with the most amazing high-tech gear. I would not be here today without John's help"

John Reese

"John Carlton is one of the best marketers in marketing HISTORY. I have learned a ton from him... and you should soak up everything from him that you can. It will only help you make more money from your Internet marketing efforts."

[Full Disclosure: We did not know or work with John Reese when he sent in this quote. We are now affiliates and colleagues.]

Daryl ThompsonInsurMark.net

"Quitting My Cushy 6-Figure Job"

"Our investment education business went from $50k a year in sales to over $200k in six months, thanks to John Carlton (and a hot webmaster from Houston). Thanks to what I've learned, I'm quitting my cushy six-figure a year job to go full-time in this new business!"

Peter IppolitoSan Salvador - CuponClub.net

We have a top "Daily Deal" site in El Salvador and Guatemala that sells big discount coupons for restaurants, hair salons, mechanics, hotels, etc.

Inspired by what Carlton teaches about "One-Two Punch Bullets" in the SWS, last week we split-test the bullets we've been using on three of our offers.

The results were wild. All 3 resulted in a statistically significant increase in sales.

Argentinian Sausage Sandwiches: 12% increase over the control

Hotel and Spa Day: 28% increase over the control

Weight Loss Treatment: 85% increase over the control

We didn't change anything else. Just the 4-5 bullets near the top of the page.

Goes to show that copy REALLY matters.

SIGN ME UP FOR THE PINT OF BEER AD CHALLENGE!

The testimonials and case studies on this page are, to the best of our ability to determine, all true and accurate. They were provided willingly, without any compensation offered in return. These testimonials and case studies do not represent typical or average results. Most customers do not contact us or offer to share their results, nor are they required or expected to. Therefore, we have no way to determine what typical or average results have been. Many people do not implement anything we teach them. We can't make anyone follow our advice, and we obviously can't promise that our advice, as interpreted and implemented by everyone, is going to achieve for everyone the kinds of results it's helped the folks on this page achieve. The income statements and examples on this website are not intended to represent or guarantee that everyone will achieve the same results. Each individual's success will be determined by his or her desire, dedication, marketing background, product, effort and motivation to work and follow recommendations. There is no guarantee you will duplicate the results stated here. You recognize any business endeavor has inherent risk for loss of capital.

A FREE 3-Step Training To Help You Write Red Hot Copy In About the Same Time it Takes to Enjoy a Pint of Beer!

Can the Pint of Beer Ad Challenge Help You Increase Your Sales?

What Are Others Saying About John Carlton and The Simple Writing System?

Enter Your Email For Instant Access to John's Free Copywriting Formula